The Freedom-Centered
Leader Executive Program

Unlock our leadership operating system that empowers your executive team to run without you, ends CEO burnout, and drives an average of 700% greater revenue growth compared to the S&P 500—all in just 2-3 hours a week.

In 6 months or less, you'll discover how iconic brands like WD-40, DaVita, Grupo Elektra, Mindvalley, Zappos, Menlo Innovations and hundreds more scaled their leadership style with our award-winning approach.

Try it risk-free: if you don’t see results in the first 30 days, we’ll refund your money—no questions asked.

6-month Executive Leadership Development

Begins the 1st of each month

Quiz: Is Your Leadership Style Driving Growth?

Attend a live program preview

TRUSTED BY

Transform the Way You Lead and You Transform Your Team

Are you a CEO or executive leader who wants to expand your leadership skill set into a more democratic, less traditional style, but you're not sure how? Get ready to:

Make smarter and faster decisions

Cultivate a strong sense of self-worth

Overcome imposter syndrome

Develop strong democratic leadership skills

Master fear and stress

Develop a winning mindset

Improve your listening & communication skills

Discover your purpose for maximum fulfillment

Create healthy boundaries for a balanced life

Master strategic thinking and vision

Develop more empathy and self‑awareness

Learn how to give and receive feedback

Build a top culture and boost engagement

Develop skills AI can't replace

Independent research shows that companies practicing WorldBlu's democratic leadership approach average 700% greater revenue growth compared to the S&P 500 over three years.

The Freedom-Centered Executive Leader program not only teaches you essential democratic leadership skills but also connects you with a prestigious network of leaders who resonate with these values, accelerating growth and success.

Your Exclusive Executive Preview Awaits

Apply now to preview the Freedom-Centered Leader Program to discover if it’s the right fit for your leadership journey.

Master The 10 Key Skills of a
Freedom-Centered Leader to Drive Growth

1: Lead with Purpose and Vision

Get clear on your ‘why’ to guide your future.

Successful leaders lead with a clear sense of purpose and long-term vision. You’ll learn how to define your personal purpose and vision for your life, fueling motivation, resilience, and fulfillment in both life and career. It’s your key to long-term success and influence.

Example course modules include:
- Your Purpose + Vision Statements
- The Power Question® Mindset Practice
- The Freedom at Work® Leadership Model

2: Lead with Accountability

Take ownership of your goals to elevate your life.

Freedom-Centered Leaders don’t make excuses—they take responsibility. Learn how to build self-leadership through personal accountability, helping you achieve your goals faster and earn the respect of peers, professors, and future employers.

Example course modules include:
- Overcoming Resistance
- Conquering Victim Thinking
- Cultivating Crucial Accountability

3: Lead with Integrity

Build trust through values-based leadership.

Integrity isn’t optional—it’s essential. Discover your core values and how to lead a life of moral courage and ethical leadership. Develop the kind of inner compass that inspires others and positions you as a trustworthy, principled leader.

Example course modules include:
- Your Core Values
- Settling Healthy Boundaries
- Cultivating Moral Courage

4: Lead with Transparency

Communicate openly to foster trust.

Great leaders communicate with clarity, openness, and honesty. Develop top-tier communication and feedback skills that reduce misunderstandings, resolve conflict, and create authentic relationships—personally and professionally.

Example course modules include:
- How Do You Make Decisions?
- Transparency in the Workplace
- The Power of Vulnerability

5: Lead with Dialogue and Listening

Master the art of real connection.

In a noisy world, leaders who listen stand out. You’ll learn how to practice active listening, ask powerful questions, and engage in meaningful dialogue and conflict resolution that builds community, collaboration, and innovation.

Example course modules include:
- Listening Levels
- Crucial Conversations
- How Do Global Leaders Listen?

6: Lead with Decentralized Power

Empower others through democratic leadership.

Top organizations decentralize authority, and so do top leaders. Discover how to distribute power, lead collaborative teams, and empower others to take initiative while strengthening your influence and adaptability. Discover why democratic, freedom-centered leadership stands out as the #1 most effective leadership style compared to other leadership approaches.

Example course modules include:
- Decision-making modules
- The Illusion of Control
- Freedom at Work at DaVita

7: Lead with Individual + Collective Balance

Own your impact—and uplift the team.

Freedom-Centered Leaders balance personal responsibility with team empowerment. Develop the emotional intelligence and interpersonal skills to hold yourself and others accountable with compassion, clarity, and consistency.

Example course modules include:
- Living Our Full Potential
- A Company of Citizens
- The Power of Introverts

8. Lead with Choice

Become unstoppable by choosing freedom over fear.

Your choices shape your life. Learn how to break through fear, develop a resilient mindset, and take ownership of your path. Gain the freedom to think for yourself, act boldly, and embrace uncertainty with confidence.

Example course modules include:
- Time and Energy Management
- Ego-free Living
- Choosing a Different Story

9: Lead with Fairness and Dignity

Honor the worth of every individual.

Freedom-Centered Leaders recognize that every person has intrinsic worth and value and deserves to be treated with fairness and dignity. Learn how to create teams where trust, respect, and the self-worth of each person flourishes —fueling stronger teams, better collaboration, and a deep sense of connection and respect.

Example course modules include:
- Claim Your Worth
- The Power of Compassion
- Power to the People

10: Lead with Reflection and Evaluation

Adapt, evolve, and lead continuous growth.

Growth-focused leaders regularly reflect and iterate. Develop your skills in feedback, personal development, and self-awareness to lead with adaptability in a fast-changing world, especially in the era of AI and innovation.

Example course modules include:
- How to Give and Receive Feedback
- The Power of Gratitude
- Freedom-Centered Leadership in Action

Apply For the Program Preview

Here's what's Included with The
Freedom-Centered Executive Leader Program

The Freedom-Centered
Executive Leader Program

Become a WorldBlu certified Freedom-Centered Leader and transform the way you lead

The WorldBlu Freedom-Centered Executive Leader program blends the world’s top leadership content with our exclusive, proven training that delivers transformative results.

You’ll gain access to 100+ award-winning leadership courses, curated from the top leadership thinkers in the world, and crafted to teach you how to lead with freedom and a democratic style in powerful, practical ways.

With an outstanding average rating of 9.9/10 stars, our training is trusted by leaders globally.

We'll help you choose 10 courses tailored to your goals, creating a customized leadership learning journey that positions you to become a certified Freedom-Centered Executive Leader—earning a prestigious designation that puts you among the top leaders worldwide.

Executive Leadership Coaching

Weekly live group coaching sessions with executive leaders to support your growth

Engage in our optional weekly live executive group coaching sessions, led by our experienced WorldBlu Master Coaches. Whether it's overcoming fear, addressing people-related challenges, or seeking inspiration, we're here to support you.

Interested in 1:1 coaching? We have that too, and can pair you with one of our Master Coaches.

Monthly Masterminds

Learn from other executive leaders worldwide who share your values

Here at WorldBlu, our take on masterminds is refreshing. No more sticking with the same people month after month—we're all about mixing it up for maximum learning!

Join our monthly one-hour mastermind where you'll connect with different global executive leaders each time, expanding your network and discovering fresh leadership insights amongst peers. Let's grow together, guided by our shared values of leading with freedom, not fear. (Available for an additional fee.)

Top Executive Leader Network

Join the world's top network of Freedom-Centered Leaders (priceless)

WorldBlu is the home for leaders who believe in freedom-centered, democratic leadership as the #1 leadership style for leading a team, a company, or their life. Join the program today and become a part of a global network of top individuals who share your values.

Freedom-Centered Executive Leader Certification

Become a WorldBlu certified Freedom-Centered Executive Leader

Once you achieve your milestone of earning your first 10 badges in our award-winning Freedom-Centered Executive Leadership Program, you'll earn certification. Our prestigious certification catalyzes propelling your success as a leader forward.

Here's Why Executive Leaders
love Our Program

Thanks to WorldBlu's leadership training, our sales have quadrupled and our market cap has increased from $250 million to over $3 billion.

Garry Ridge

CEO Emeritus | The WD-40 Company

Thanks for the Freedom-Centered Leader executive program, we’ve seen revenue increase by 24%, earnings increase by 193%, and average employee compensation increase by 35%.

Brian Farvo

CEO | Labyrinth Learning

Without a doubt I’m now a better leader because of the Freedom-Centered Executive Leader program. I am not only a better leader at work; I am a better friend, spouse, and parent as a result.

Kara Conley

Vice President | Bright Horizons

WorldBlu's Freedom-Centered Leadership approach has helped us grow on average 701% growth over the past 10 years.

Matthew Gonnering

CEO | Widen, an Acquia Company

Before I became a WorldBlu certified Freedom-Centered Executive Leader, I lacked an understanding of my true purpose. I now have more passion and a grander sense of purpose for helping others reach their fullest potential.

Jake Athey

VP Product Marketing

WorldBlu's leadership approach ultimately helped us grow and took our new spin-off from $0 to a $175 million sale in just two years.

Dallas Kashuba

CEO | DREAMHOST

With WorldBlu, we've grown more than 12x. Our growth and success are a direct result of the Freedom-Centered Leadership strategy.

Matt Perez

COO Emeritus | Nearsoft Encora

The Freedom-Centered Leader program resulted in better business results and a better personal life for me as well. The program has been a game-changer for me.

Chris Widner

VP of IT and HR

As a result of WorldBlu's Freedom-Centered Leadership training, we grew 63% in one year.

Nathan Donaldson

CEO | Boost

FAQ

How do I know if this program is right for me?

Are you wondering if the Freedom-Centered Leader Executive Program aligns with your goals?

This program is for executive leaders (C-suite, VP, executive level titles) who want to strengthen their leadership skills.

A great way to find out if our program is the right match for you is by taking our complimentary Freedom-Centered Leader Assessment.

Discover your leadership style - is it fear-based freedom-centered, or somewhere in between?

Next, sign up for a program preview call. In just 30 minutes, we'll demo the program to you to determine if it's a fit!

Have further questions? Feel free to reach out to us at hello(@)worldblu.com. We look forward to connecting with you!

Who can apply for the Freedom-Centered Executive Leader Program?

Anyone who is any executive leader (C-suite, VP Director-level titles) who wants to grow and lead themselves and others with freedom over fear is welcome to apply for our prestigious program.

What's the ROI of the program?

Independent research shows that companies practicing the democratic leadership style we teach in the WorldBlu Freedom-Centered Executive Leader program approach 700% greater revenue growth compared to the S&P 500 over three years.

What is included with the program?

The Freedom-Centered Leader program includes the following:

1. 100+ Leadership Courses: Access 100+ of our award-winning leadership courses designed to teach leaders how to lead with the principles of freedom and democracy in practical, transformational ways with our training that averages 9.9/10 stars.

Complete 10 courses to become a certified Freedom-Centered Executive Leader, putting you in the top tier of leaders worldwide who have earned this prestigious designation.

2. Leader Masterminds: Here at WorldBlu, our take on masterminds is refreshing. No more sticking with the same people month after month—we're all about mixing it up for maximum learning! Join our monthly one-hour mastermind where you'll connect with different leader members each time, expanding your network and discovering fresh insights. (Available for an additional fee.)

3. Leader Coaching: Engage in our optional weekly live group coaching sessions, led by our experienced WorldBlu Master Coaches. Whether it's team leadership, overcoming hurdles, addressing people-related challenges, or seeking renewed inspiration, we're here to support you.

4. Certification: Once you achieve your initial milestone of earning the first 10 badges in our award-winning Freedom-Centered Leadership program, you'll earn certification! Our prestigious certification catalyzes propelling your career forward at an accelerated pace while transforming your life.

5. Top Leader Global Network: WorldBlu is the top program in the world for leaders who believe in the power of leading with freedom over fear. It's why we've earned many leadership awards, including the Thinkers 50 Radar award, and had our founder recognized in Inc. Magazine as a “Top 50 Leadership Thinker,” received the Game Changer award for “Outstanding Results in Shaping the World,” named a “World-Changing Woman in Conscious Business” and been recognized as a Marshall Goldsmith “Top 100 Coach.”

How long is the program and how much time will it take?

The Freedom-Centered Leader program runs for six months. This means you have more than enough time to complete the leadership modules we customize for your specific leadership needs.

We encourage you to plan to spend about 3-5 hours per week over the 6 months. You'll also have the option of joining our weekly hour-long group leadership coaching calls and/or our monthly masterminds, which are an hour each month. These are optional.

We've crafted this program with your busy life in mind, so you can focus on your leadership development while still juggling everything else. Ready to take the next step in your leadership journey? Come join us!

What is the format of the program?

The Freedom-Centered Leader program offers a dynamic blended learning experience.

Dive into self-paced, on-demand leadership coursework online customized to your leadership goals. You'll have access to 100+ leadership modules, or "badges" as we call them. You will need to earn a minimum of 10 to earn certification.

Gain exclusive access to optional live weekly group coaching sessions led by Traci Fenton, the award-winning leadership expert behind WorldBlu or other WorldBlu Master Coaches.

Additionally, you'll enjoy monthly live optional mastermind calls to connect with and learn from fellow program participants.

Once I get accepted into the program, how do I get started?

Once your application is accepted by WorldBlu, we'll send you a welcome letter with the steps on how to get started in the program on the program start date.

Within minutes, you'll get access to our award-winning leadership courses, our global network, and tools to help you grow as a leader.

What does it take for me to get certified?

To get certified as a Freedom-Centered Leader, you have to complete a minimum of 10 "badges" or courses within the six-month program.

When is the registration deadline?

The deadline to register for the Freedom-Centered Leader program is the 20th of each month with the program beginning on the first day of each month.

Can I add on 1:1 Executive Coaching?

You can accelerate your leadership growth with 1:1 executive coaching for additional investment, available with either award-winning leadership innovator Traci Fenton or a WorldBlu Master Coach.

Please ask us about this option, as spaces are limited.

After I complete the 6-month program, then what?

Upon completing the 6-month Freedom-Centered Leader program, you join our top global alumni community.

You can also continue your leadership journey by renewing your place in the program at an exclusive alumni rate, which includes a customized leadership map for your needs, group coaching, and our mastermind.

What happens if I don't finish the program in 6 months?

What if life gets in the way? Fear not! The program is structured with flexibility in mind.

While there are 100+ modules or "badges" as we like to call them you will need to earn only 10 for certification. You will have plenty of time over 6 months if you plan accordingly.

However, once the program is over, you will not have access to those badges you did not earn, so please make sure you plan to complete at least 10 badges for certification.

The work you complete will be available for you after you graduate from the program for up to three years following completion.

I'd like to speak with someone about the program, how do I do that?

Great, we'd love to speak with you as well!

Please email us at hello(@)worldblu.com and a member of the WorldBlu team will connect with you!

What is WorldBlu?

WorldBlu was founded in 1997 and is an award-winning leadership development company teaching CEOs and their teams how to lead with a freedom-centered, democratic leadership style for remarkable growth.

Traci Fenton, Founder and CEO of WorldBlu and her team have helped hundreds of top companies and leaders around the world shift from hierarchical leadership and organizational structures to lead with more freedom-centered, democratic leadership and organizational design at well-respected brands such as WD-40, DaVita, HCL Technologies, Mindvalley, Pandora, Hulu, Zappos, GE Aviation, Groupo Elektra, and more in over 100 countries worldwide. WorldBlu has a vision of seeing one billion people working in freedom-centered organizations worldwide.

Research shows that WorldBlu’s Freedom at Work® leadership strategy is proven to deliver on average 700% greater revenue growth compared to S&P 500 companies over three years.

WorldBlu's founder, Traci Fenton has been recognized as a “Thinkers50 Radar” award winner, the “Oscars” of management, where she was called “a game changer in transforming the culture of organizations.” She was also named a “World-Changing Woman in Conscious Business” by SOCAP and recognized in Inc. magazine as one of the “Top 50 Leadership Innovators,” along with other world-class leaders such as Dan Pink, Brene Brown, and Marshall Goldsmith. She is also recognized as a Marshall Goldsmith “Top 100 Coach” and received the Game-Changer award for “Outstanding Results in Sharing the World.”

Traci has addressed audiences around the world, sharing her message of leading with freedom over fear with individuals from over 100 countries at wide-ranging organizations such as Yahoo!, Fox Interactive Media, the CIA, South by Southwest, Harvard University, Yale University, TEDx, the US Naval Academy as well as appearing at hundreds of other venues and on podcasts, TV, and radio shows.

WorldBlu has been featured in Fortune, Forbes, Fast Company, the Wall Street Journal, The Christian Science Monitor, The New York Times, Inc. Magazine, BusinessWeek, Real Clear Markets, Leader to Leader, Inc. Magazine, BusinessWeek, US News & World Report, NPR, the BBC, and dozens of other media outlets around the world as well as in over three dozen books.

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TAKE YOUR LEADERSHIP AND CULTURE TRAINING TO THE NEXT LEVEL!

The Freedom-Centered Leader Executive Program